{
  "season": "Fall 2026 / academic year 2026-27",
  "home_course": {
    "code": "MGT-253",
    "title": "Principles of Marketing",
    "institution": "The Women University Multan",
    "level": "Year 2, 4th Semester",
    "credits": 3,
    "instructor": "Hooria Muthar",
    "textbooks": [
      "Kotler, Armstrong, Agnihotri & Haque — Principles of Marketing: A South Asian Perspective (13e)",
      "Kotler & Armstrong — Principles of Marketing (16e)"
    ]
  },
  "peer_courses": [
    {
      "institution": "Texas A&M University–San Antonio",
      "code": "MKTG 3311",
      "title": "Principles of Marketing",
      "term": "Fall 2026",
      "url": "https://apps.tamusa.edu/course-information/syllabi/Fall2026/MKTG-3311-601-Principles-of-Marketing.pdf",
      "notes": "Kerin/Hartley/Rudelius Marketing: The Core; Blackboard + Connect"
    },
    {
      "institution": "Midwestern State University",
      "code": "MKTG 3723",
      "title": "Principles of Marketing",
      "term": "Fall 2026",
      "url": "https://directory.msutexas.edu/storage/files/principles_of_marketing_-_syllabus__20260911054341.pdf",
      "notes": "Lamb/Hair/McDaniel MKTG 13e MindTap; 8-week online"
    },
    {
      "institution": "South Plains College",
      "code": "MRKG 1311",
      "title": "Principles of Marketing",
      "term": "Fall 2026",
      "url": "https://www.southplainscollege.edu/faculty/bacis/2026-2027/MRKG_1311_151_LWGREGORY.pdf",
      "notes": "Pride/Ferrell Foundations of Marketing 8e; Cengage Unlimited"
    },
    {
      "institution": "Texas A&M International University",
      "code": "MKT 3310",
      "title": "Principles of Marketing",
      "term": "Fall 2026",
      "url": "https://catalog.tamiu.edu/syllabi/2026-fall/mkt-3310-101-18610/syllabi-202710-mkt-3310-101-18610.pdf",
      "notes": "16 learning chapters; Blackboard + Connect"
    },
    {
      "institution": "Sul Ross State University",
      "code": "MKTR 3307",
      "title": "Principles of Marketing",
      "term": "Fall 2026",
      "url": "https://srinfo.sulross.edu/hb2504/uploads/syllabi/202710/MKTA_3307_1W1.pdf",
      "notes": "Cannon/Perreault/McCarthy Essentials of Marketing 18e"
    },
    {
      "institution": "University of Management and Technology (UMT), Lahore",
      "code": "MK210",
      "title": "Principles of Marketing",
      "term": "Ongoing BBA curriculum (Spring 2026 roadmap still lists MK210)",
      "url": "https://admin.umt.edu.pk/Media/Site/hsm1/SubSites/mkt1/FileManager/2022/courseoutline2022/BS/Principles%20of%20Marketing.pdf",
      "notes": "Pakistan peer; Kotler South Asian Perspective; closest regional parallel"
    },
    {
      "institution": "IBA Karachi",
      "code": "MKT 201",
      "title": "Principles of Marketing",
      "term": "Core BBA (recent outline Fall 2024; still core)",
      "url": "https://www.iba.edu.pk/",
      "notes": "Kotler & Armstrong; link institution home — full outline often behind LMS"
    },
    {
      "institution": "OpenStax / Rice University",
      "code": "OER",
      "title": "Principles of Marketing (free textbook)",
      "term": "Open resource (updated 2026)",
      "url": "https://openstax.org/details/books/principles-marketing",
      "notes": "Free peer-reviewed textbook aligned to intro marketing; use as open reading companion"
    },
    {
      "institution": "The Women University Multan — Institute of Management Sciences",
      "code": "IMS",
      "title": "Home department for MGT-253",
      "term": "Current",
      "url": "https://wum.edu.pk/institute-of-management-science/",
      "notes": "Official department page"
    }
  ]
}